01 April, April Fools’ Day. The one day of the year, up until 12noon anyhow, where companies and broadcasters spin stories out of control in an attempt to catch you out.
You may have seen some or all of these yourself, you may have caught them in a fleeting glance while scanning headlines, you may have laughed at their absurdities or even paused to consider how authentic the story was, even just for a second (and then hoping that no one saw you considering it!). I’ll admit a couple of them did make me pause for just a moment so, in no particular order, here are my favourites from today.
This was the first ‘fool’ I came across today. I like it for it’s playful twist on a very current and trending topic at the moment. Cycling is being ever more encouraged, as is recycling and the use of sustainable materials. Merge all those elements together and you get Firebox‘s Re-Cycle Cardboard Bike.
Supposedly made from two hundred recycled newspapers, it claims to use the same technology that protects eggs in transit and features such desirable attributes as “unpoppable corrugated wheels”, “patented rip/tear technology” to assist with the quick release wheels and the added benefit of it being easily secured to a wall with tape – “without the risk of theft”. All the absurd descriptions aside, I do kind of want one (yes, even the ‘paper chain’)!
This initially caught my eye as it wasn’t simply an online ‘rumour’ or link passed around, it had a very genuine looking advert in this morning’s Metro.
BMW offer you the chance to “marque the occasion” by purchasing a BMW M3 Royal Edition with stock limited to the month of April. Available in the apt colours of Regal Red, Bridal White and Imperial Blue, and upholstered most appropriately in Windsor White Dakota Leather. Oh, and of course, a dashing “WILL” badge to adorn your bodywork.
This morning Google offered us a new way to communicate, Gmail Motion. A feasible explanation informs us that “the mouse and keyboard were invented before the Internet even existed. Since then, countless technological advancements have allowed for much more efficient human computer interaction. Why then do we continue to use outdated technology?”
Why click ‘reply all’ when you could squeeze in some exercise and point your thumbs back over your shoulders? Or why waste time holding down the delete key when a simple shake of the head will do!
Be sure to check out the complete list of amusing Gmail Actions.
Bronze Boris Bike Statue
Spotted over on the Dezeen Blog was the audacious unveiling of a 12m bronze statue of Boris Johnson sitting astride one of his infamous Boris Bikes.
To coincide with the anniversary of his 3rd year as London Mayor in May Boris Johnson announced that the tax payer funded statue would be his “gift to the people of London to commemorate a marvellous 3 years”, and people shouldn’t be shocked it includes one of London’s hire bikes as they are “widely seen as one of the crowning achievements of his reign thus far.”
Ronaldo Nationality Transfer
The respectable Independent pitched a very well written article on how Portugal had managed to effectively sell Cristiano Ronaldo to neighbouring country Spain in a bid to ease the country’s national debt.
Already the world’s most expensive footballer at €80m (Manchester United to Real Madrid in 2009), it was claimed that “Cristiano Ronaldo has agreed to “act like a patriot” and be sold to neighbouring Spain for €160m.” Faux outrage supported the article with claims of nothing now stopping Qatar buying a World XI and even a token quote from David Cameron regarding a counter offer closer to the £200m mark since the “Premier League is where Ronaldo became a star it is only right and proper he should play for England.”
Bring on next year!