The Porsche 911: An Ode To Iteration

The Porsche 911.  A classic.  The “quintessential sports car”.

Instantly recognisable and instantly appreciated by drivers and non-drivers alike, by designers and non-designers as much for it’s aesthetic quality as the technical specification it boasts.  A testament to all of the designers and engineers that have been involved over the seven generations of 911 that in 2013 the car turns 50 years old.

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A great example of iteration in design, tweaking and refining the 911 model as materials and technologies improve, as well as keeping up with fashion and motoring style across five decades.  The collection has spawned a seemingly infinite number of variations of the Turbo, GT2, GT3, S, RS, SC (and more) if you look into it!

the 911 reconciles apparent contradictions such as sportiness and everyday practicality, tradition and innovation, exclusivity and social acceptance, design and functionality

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Porsche are celebrating with a variety of events throughout the year, including the Retro Classics show in Stuttgart and a special exhibition at the Porsche Museum to “chronicle the development of the legendary sports car”.

Legendary is not a term to throw around lightly, but with the 911 I think they are fully justified.  I even remember as as young boy I had a silver Porsche 911 scale model that sat on my bookshelf, nestling itself nicely amongst a collection of Roald Dahl books.  One day…

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Over 820,000 911s have been produced in this time, which Porsche claim makes it the “most successful sports car in the world.”  Quite an achievement.

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More photos in Porsche’s media pack here.


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