Archive for the 'Animation' Category

Analogue Loaders

Loader icons are a frustrating necessity in the digital world.

Most OS or computer programmes require them in one form or another to let you know that whatever it is you have asked the software to do is actually being done or processed.  But a lot of the time they represent a “digital limbo”, offering little information into the actual progress of the task and often just implying that your computer has crashed.

Borne from the frustration of this, Raphael Vangelis (who admits to spending of his life “swearing at the computer because it’s crashed or isn’t working”) created this incredible animation, capturing well known loader icons and turning them “into something analogue and playful”.

The result is an homage to all the lost time we collectively spend in digital limbo in the hopes of sudden development on our screen.

How many can you recognise?

I got about half of them.  The rest I either didn’t recognise in time, or was simply mesmerised by the detail involved in crafting each one!

Be sure to take a look at some of Raphael’s other work, and of course the making of video for Analogue Loaders (which reveals the answers to what each of the icons where).

I certainly do not have the patience or tenacity involved for such detailed stop motion animation.  Bravo, Raphael!

Preposterous

My first post of the year!

It isn’t a poignant idea or ground-breaking product, quite the opposite in fact.  Just a bit of fun as much as anything else which is no bad thing.

It’s a short video about absurdity by Florent Porta which is made up of random, contradictory scenes that make no sense.

Here’s to more fun in 2017!

LA Gifathon

I’ve finally recovered from my Ultra Marathon (10 days in The Algarve helped!) and I’m back to blogging with something superb from animation director James Curran (eagle-eyed readers may find the name familiar from this a few years ago).

James spent a month in Los Angeles during the summer and animated a new GIF every day for 30 days inspired by something that happened during his stay there.

The resulting LA Gifathon is simply excellent!

Slick and detailed animations which are both amusing and very clever!  Great work.

The Man Behind The Ikea Catalogue

The most important person in producing the 211 million worldwide copies of the Ikea catalogue?  Furniture impersonator Torbjörn Lundberg of course.

“I can be a sofa and an hour later I can be a lamp…”

Such versatility, what would they do without him?

Hilarious ad from Swiss agency Wirz Werbung Zürich.

Evian Babies

They’re back!

After winning our hearts with their swimming, roller skating and dancing, the Evian Babies are back with a new surfing advert Baby Bay.

This recurring Evian campaign must be one of the few relentlessly successful advertising campaigns out there.  The first spot of Water Babies aired nearly 18 years ago, and with only small changes (mainly to the activity that the babies take part in) the campaign is consistently turning out modern and engaging adverts that never fail to make us smile.

Another incredible advert that has been superbly executed, keep up the good work Evian.

Full credit for this goes to BETC, Wanda and Mikros Image.

More information (and some brilliant t-shirts!) over at babybay.evian.com.

Panda Slide

Happy Friday!

PANDA

The Risk Of Sitting

It’s been a long couple of weeks at work.  Logging many hours at my desk as well as a couple of long haul flights too.

All in all, lots of sitting.  Too much sitting really.

Maybe this is what I need to persuade the boss to invest in sit/stand desks in the office for us!

Thanks to Ted-Ed for another top notch animation.


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